cost per contact

cost per contact
Маркетология: стоимость контакта (средства, затраченные на совершение одного контакта с представителем целевой аудитории)

Универсальный англо-русский словарь. . 2011.

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  • cost per lead — UK US noun [U or C] (ABBREVIATION CPL) ► COMMERCE, E COMMERCE, MARKETING the amount of money that a company pays each time the name and contact details of a possible customer for its products or services is provided to it, for example, when a… …   Financial and business terms

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  • Cost centre — Cost centres are divisions that add to the cost of the organization, but only indirectly add to the profit of the company. Typical examples include Research and Development, Marketing and Customer service.Companies may choose to classify business …   Wikipedia

  • Per inquiry advertising — (PI) also known variously as cost per lead (CPL), pay per lead (PPL) or cost per action (CPA) is a form of direct response marketing in which the advertiser receives free ad time and space while paying only for results. In return, the advertiser… …   Wikipedia

  • Cost centre (business) — In business, a cost centre or cost center is a division that adds to the cost of an organization, but only indirectly adds to its profit. Typical examples include research and development, marketing and customer service.[1] There are some… …   Wikipedia

  • Contact lens — Contacts redirects here. For the software application, see Address book. A pair of contact lenses, positioned with the concave side facing upward …   Wikipedia

  • Contact immunity — Not to be confused with Herd immunity. Contact immunity is the property of some vaccines, where a vaccinated individual can confer immunity upon unimmunized individuals through contact with bodily fluids or excrement. In other words, if Mark has… …   Wikipedia

  • One Laptop per Child — OLPC redirects here. For other uses, see OLPC (disambiguation). One Laptop per Child Formation January 2005 Type Non profit Headquarters Cambridge, Massachuset …   Wikipedia

  • Urushiol-induced contact dermatitis — Classification and external resources ICD 10 L23.7 ICD 9 692.6 …   Wikipedia

  • Search advertising — In Internet Marketing, Search Advertising is a method of placing online advertisements on Web pages that show results from search engine queries. Through the same search engine advertising services, ads can also be placed on Web pages with other… …   Wikipedia


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